Congratulations, banana-shaped design! Winner of the Grand Finale of PIDA – Packaging Impact Design Award

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For 15 years running, BillerudKorsnäs has arranged and hosted PIDA – Packaging Impact Design Award, a competition among design students in France, Germany, Sweden and the UK. For the first time in the history of the competition, an all-European winner has been selected. The Grand Finale was held at Luxe Pack Monaco, the world’s leading trade fair for luxury packaging, and the title went to “Bois Underwear” by Swedish students from design college Nackademin.
The students behind the winning design are Natasha Bosnjak, Alicia Lundgren and Christian Koch. Their design qualified for the Grand

Source: Congratulations, banana-shaped design! Winner of the Grand Finale of PIDA – Packaging Impact Design Award

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