Chiquita raises cancer awareness with a new Pink Sticker
Pink is the new yellow for Chiquita bananas in October: for the third year in a row, Chiquita is supporting Breast Cancer Awareness Month by turning the brand’s iconic Blue Sticker pink to match the campaign’s Pink Ribbon symbol, the international symbol for breast cancer awareness.
Breast Cancer Awareness Month is an annual global health campaign organized by breast cancer charities around the world. The Chiquita Pink Sticker provides a unique chance for the brand to support this vital work globally, increasing awareness of the
Source: Don’t blush, be pink!