NetGaming has just become the latest addition to the growing list of First Look Games’ partner studios. The iGaming supplier’s latest link-up stems from the desire to improve marketing campaigns around its portfolio of real money games.

More Exposure to NetGaming’s Real Money Game Titles

First Look Games enables its partner studios to get direct access to hundreds of online casino affiliates. NetGaming now enjoys this privilege along with the ability to share information sheets and assets for its existing suite of games and all future titles.

In addition, the supplier also gains the information sheets and marketing assets such as logos, images, and videos being played. First Look’s affiliates can find these assets in the platform’s library, where these can be downloaded either individually or in bulk.

Moreover, First Look allows its affiliates to have a ‘first look’ at the information and assets two weeks before the game is released in the market. In this way, affiliates will have enough time to create content before the game’s official launching. Once the game goes live, First Look will place it in prime positions across its site, providing more marketing exposure to the newly-released game.

Optimism Surrounding Partnership

Pallavi Deshmukh, CEO at NetGaming, expressed his optimism about their latest partnership with First Look, which he believes would help them elevate their marketing capability.

“We believe affiliates provide a significant marketing opportunity for developers and that as a studio we can also provide them with the information and assets they need to create incredible content that will engage their readers,” Deshmukh said.

Tom Galanis, director at First Look Games, said he’s looking forward to helping NetGaming achieve its goal by taking advantage of the benefits his company is offering to partner studios.

“NetGaming is a cracking addition to our growing roster of popular game developers and will garner incredible interest among our affiliate partners looking to be the first to post about their latest game launches.

“First Look Games was founded in order to allow game developers to directly connect with affiliate publishers and to leverage the tremendous marketing value they can provide to online casino players in markets around the world and we are thrilled to be helping NetGaming in this regard.”