Pragmatic Play links up with Rahisibet to expand East African footprint

Pragmatic Play links up with Rahisibet to expand East African footprint

Pragmatic Play has been making headways in Africa, where its latest milestone comes in a multiproduct deal with Rahisibet. 

Multiproduct Deal: Pragmatic Play-Rahisibet

The Deal – Pragmatic Play, the leading iGaming content and service provider, inked a strategic pact with Rahisibet, a major online casino player in the East African region.  

The Product – The deal enables the operator to offer Pragmatic Play’s portfolio of slots and other real money games. Slot aficionados in the East African countries will finally get the chance to play notable Pragmatic Play slot releases such as Empty the Bank, the John Hunter series, and Wolf Gold. On top of the slot content, the supplier also agreed to take its Live Casino and Virtual Sports products live on the Rahisibet platform. 

Corporate Roadmap – Rahisibet pointed out the partnership with Pragmatic Play not only enriches its offering, it also improves its players’ acquisition and retention capability, considerably. Pragmatic Play also cited the strong points behind its alignment with the leading East African operator, particularly its ramification on its goal of controlling the lion share of the iGaming market. 

On a separate deal, Pragmatic Play has reached an agreement with 32RED to expand the coverage of their existing deal. After agreeing to supply the brand with its slot suite, the provider will also include live casino content streamed from the firm’s studio in Bucharest among the products available on the 32Red platform.

Quotes on the Press Release

Dishon Mbogo, chief executive officer at Rahisibet, commented on the breakthrough tie-up with Pragmatic Play: “Rahisibet is pleased to announce an exciting new partnership with Pragmatic Play, one of the leading providers in the iGaming space. 

“We’re thrilled to bring online casino to the East African market and seize this tremendous opportunity to increase our reach while also bolstering acquisition and improving retention.”

Yossi Barzely, chief business development officer at Pragmatic Play, provided some key insights into the company’s strategic African expansion: “Our focus on growing in Africa is unwavering and we’re delighted to announce this important deal. Expansion across this continent continues to open up exciting opportunities and we’re very eager to bring our products to Rahisibet customers.” 


About Lou De Aguila

Lou Aguila is a news and feature writer for Golden Casino News. For over a decade, Lou has published news and featured articles for some of the most reputable sports betting and online casino sites in the world, including BetNow.UK, VegasOdds, and BWin. Apart from being a hardcore live casino punter, he also covers sports stories in North American leagues from time to time.