MaximBet, the online sportsbook operator has signed two partnerships in Pennsylvania and Ohio to secure access to these markets, adding the two states the potential markets of the company. MaximBet men’s magazine has introduced the sportsbook in an attempt to diversify its portfolio and gain access to a new market.

MaximBet expands operations

MaximBet has already established a presence in Colorado where it runs sports betting operations. The company has informed of successful negotiations with White Mountain Apache Tribe in the state of Arizona with respect to the resort of Hon-Dah Resort-Casino. The company also has a co-venture with the Carousel Group and the men’s magazine. With the pending launches in Pennsylvania and Ohio, MaximBet is expected to launch a fully mobile platform in the state of Ohio. In the state of Pennsylvania, MaximBet has been able to negotiate a partnership with Harrah’s Philadelphia and Ceasers Entertainment on account of the Keystone-state specific requirement that requires operators to be associated with a land-based casino.

Further plans for MaximBet

After securing entry to Pennsylvania and Ohio, MaximBet seems to be set for further expansion and has already announced its intention to expand in Iowa, Indiana, and New Jersey, making it clear that the company has ambitious plans as far as expansion is concerned. MaximBet seems to want to benefit from a large number of potential betting markets, including college betting in states that allow wagering to take place on the NCAAB and NCAAF events.

Reactions to the expansion

Daniel Graetzer, CEO of MaximBet, while commenting on the expansion stated that with every new market entry, the aim of the company is to bring the best experience to the customer. He further stated that the company aims to provide its customers with a world-class sportsbook and casino as well as a money-can’t-buy experience that a lifestyle brand such as MaximBet can provide. Graetzer confirmed the partnership MaximBet has with various brands in Pennsylvania and Ohio and mentioned that the company looks forward to forging similar partnerships in other states in which there are plans for expansion.

MaximBet Competition  

MaximBet will compete against brands such as BetMGM, DraftKings, and FanDuel. The early access gained in the market in Ohio is of importance to the company as the Buckeye state is valued by analysts who state that the state of Ohio’s gambling markets is on par with the leading gambling markets across the country. With a population of around 12 million people, there is an already existing yet untapped demand for sports betting. Even as the social media presence of MaximBet is slower than expected, the chances of success are bright.