Sightline agrees to let IGT utilize JOINGO mobile loyalty program

Sightline agrees to let IGT utilize JOINGO mobile loyalty program

Sightline and IGT expand their ongoing relationship with JoinGo.

Sightline – IGT Deal

Sightline, a developer of digital payments solutions, has confirmed that IGT will use its proprietary mobile loyalty program, JOINGO, as the preferred mobile app option for casino operators utilizing IGT casino management technology. 

The agreement expands on Sightline’s existing delivery of cashless gaming solutions through its digital commerce platform Play+ and IGT’s suite of products, which includes the IGT ADVANTAGE casino management system, the Resort Wallet and IGTPay cashless payment solutions, and the PlaySports platform.

Since 2012, Sightline has aggressively expanded its patent portfolio, with the platform receiving over 20 local and international patents. Additionally, Sightline has a number of pending patent applications on a global scale, with additional applications being filed to capitalize on continuous innovation. Sightline is constantly broadening the patent protection for Play+ and related technologies.

SPAN is the gaming industry’s sole payment processing network, connecting visitors, financial institutions, game system platforms, and integrated resort operators – it eliminates the last mile between gaming devices and hospitality systems. SPAN is a fast, dependable, safe, and distinctive payment ecosystem experience

IGT Solutions (IGT) is committed to simplifying difficult client interactions while delivering a seamless experience through their relationship with IGT. It delivers integrated business process management, technology, and digital services and solutions to clients in a variety of industries. IGT Solutions is a next-generation customer experience (CX) company that uses digital technology to define and create transformative experiences for the world’s most inventive brands. IGT becomes the ideal partner for managing (end-to-end) customer experience journeys throughout the travel and high-tech industries through the mix of digital and human intelligence.

In October, IGT and Sightline announced the addition of Play+ as a funding method for IGT’s land-based cashless wagering systems, Resort Wallet and IGTPay. By integrating Play+ into IGTPay, gamers may utilize Play+ to load their Resort Wallet accounts and then use those cash for gaming and entertainment at casino sites.

About JOINGO

JOINGO, Sightline’s mobile loyalty platform, enables casino companies to design their own distinctive mobile applications, which approximately 100 casinos have already implemented. JOINGO’s cloud-based solution enables operators to send targeted messages, create geofences, and monitor comprehensive data through tailored and interactive mobile campaigns.

Quotes from the Press Release 

Ryan Reddy, SVP Global PM VLT, Systems, Payments & Poker at IGT, stated: “As the adoption of cashless solutions continues to expand in our industry, questions about mobile app strategy become increasingly prevalent.

“Partnering with Sightline to offer their industry-leading mobile loyalty platform enables us to address those questions while allowing us to focus on what we do best: offering the finest products and experiences for our partners’ customers.”

Kirk Olson, SVP Mobile at Sightline: “Sightline is continually seeking for ways to innovate and improve the consumer experience. By strengthening our connection with IGT, we will be able to further alter the casino gaming sector.

“By combining IGT’s industry leadership with Sightline’s best-in-class technology, casinos across the country will benefit from an innovative, guest-friendly experience that will expedite the adoption of cashless gaming.”

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About Lou De Aguila

Lou Ramon Aguila is a contributor for Golden Casino News. He has a degree in BSBA Legal Management with great interest in high-profile legal cases involving sports personalities. An ultimate sports junkie, he covers just about everything in the sporting world with an emphasis on the NBA, NFL, and MLB. In his past time, Lou loves to read manga, watch anime and critique pro-wrestling matches.