Wind Creek Hospitality acquires FlowPlay, expands offerings

Wind Creek Hospitality acquires FlowPlay, expands offerings

Wind Creek Hospitality acquires FlowPlay, enabling the company to expand in’ ‘new ways’

Wind Creek Hospitality secures acquisition of FlowPlay

Wind Creek Hospitality, a PCI Gaming Authority, has acquired developer, operator, and publisher FlowPlay in order to create new synergies between online and on-property gaming. 

The transaction, which does not include a Real Money Gaming component, provides the property with digital gaming operations and distribution channels that generate recurring revenue from end users on a freemium model, allowing the company to diversify its business and reach customers beyond the target markets for its land-based casino operations.

Along with its core business-to-consumer focus, FlowPlay has a white label division. The linked game developer caters to both consumers and companies with its free-to-play online and mobile games, including Vegas World, Casino World, 7 Seas Casino, and Live Game Night Poker, all of which are integrated into the Zoom App Marketplace.

Quotes from the Press Release

“The addition of FlowPlay to the PCI Gaming portfolio enables us to expand opportunities and economic development in novel ways, ensuring our sustained growth,” noted Stephanie A. Bryan, chairwoman and CEO of the poarch tribe of Creek Indians. “We’re excited about the prospect of growing into this dynamic digital space,”

Derrick Morton, co-founder, will continue to oversee FlowPlay as president of the new WCH subsidiary, while Douglas Pearson, co-founder, will continue in his role as CTO.

“FlowPlay and Wind Creek Hospitality have a vision for how technology can enhance the player experience, particularly when it comes to conventional gaming and entertainment,” Morton stated. “Today is a watershed moment for our entire FlowPlay team, and I’m ecstatic about everything we’ve accomplished together over the last 15 years. I’m excited to see what happens next.”

“FlowPlay’s digital gaming platforms present novel and intriguing integration options with Wind Creek Hospitality locations and the broader industry,” stated James Dorris, president and CEO of Wind Creek Hospitality.

“We’re thrilled to add FlowPlay and its outstanding gaming studio team to our growing portfolio of companies and look forward to the work we’ll be able to accomplish together.”

About FlowPlay

FlowPlay, based in Seattle, is the developer of the world’s “most powerful” networked social gaming platform for casual and sports wagering games, virtual worlds, and social casinos.

About Lou De Aguila

Lou Aguila is a news and feature writer for Golden Casino News. For over a decade, Lou has published news and featured articles for some of the most reputable sports betting and online casino sites in the world, including BetNow.UK, VegasOdds, and BWin. Apart from being a hardcore live casino punter, he also covers sports stories in North American leagues from time to time.