Finixio, a fast-growing marketing company in the UK, has announced the inclusion of five new markets to its sports betting portfolio, as part of its stated expansion ambitions for 2022. In Japan, Germany, and the Balkan region, the business will develop new sports betting portals.

Localized and Customized User Experience

Finixio aims to enter new markets gradually through a succession of preparations and significant acquisitions. For instance, a global digital media company that operates market-leading technology solutions in iGaming, trading, cryptocurrency, banking, business software, and health recently bought the premium bookmaker domain Kladionica.com.

The acquisition of this domain will enable the corporation to carry out its audacious and well-defined strategy of entering the Balkan market. Finixio will use the new name to build a whole new betting community that will service the Balkan region’s legal betting markets in Bosnia, Serbia, and Croatia.

In addition, the company intends to expand its presence in Europe by launching a German portal that would host reviews for the German audience. WettanbieterBonus.de has been completely designed to meet the demands and expectations of German gamblers. Additionally, the portal has been preparing to enter the country’s new betting industry while strictly adhering to the GlüNeuRStv laws. 

Finixio has announced the opening of ParisSportif.fr in France, as well as the JapaneseBetting.com portal, which will serve the demands of Japanese sports enthusiasts through the use of a news portal and a bookmaker review product. Both packages will offer fresh and updated results for all popular sports markets in the country, including sumo, baseball, and horseracing.

Founder Adam Grunwerg emphasized the fact that each of these new portals will be fully localized and compatible with the market they will serve, in addition to including a completely personalized user experience. All of these solutions are necessary in order for Finixio to achieve its 2022 goal of being the world’s largest online trading affiliate network.

Finixio Monitors Upcoming Regulatory Sports Betting Markets

With the obvious global expansion of regulated sports betting markets, Finixio, which began in 2018, intends to stay ahead of the curve and capitalize on the enormous opportunity presented by new and expanding territories such as Canada, Brazil, Chile, and Ukraine.

While the company is already active in major areas such as the United States, the United Kingdom, Australia, Asia, Scandinavia, and the Gulf States, Finixio continues to innovate by developing tailored solutions. Finixio specializes in building and utilizing industry-leading tools, user ratings, and industry news in order to expand its market reach in the near future. The addition of the three new betting Websites to its portfolio will enable it to expand its affiliate network to more than 50 websites.