Playmaker Capital Acquires World Soccer Talk For $1.15M

Playmaker Capital Acquires World Soccer Talk For $1.15M

Playmaker Capital, a Toronto-based digital sports media firm dedicated to delivering outsized value to sports betting, has acquired 100 percent of the digital assets of World Soccer Talk, a soccer-focused media organization located in the United States. The acquisition price consisted of a cash payment, 510,000 newly issued Playmaker shares, and an extra earn-out.

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Playmaker Positions Itself to Capitalize on Soccer’s Rising Appeal

World Soccer Talk is a prominent American media organization specializing in television and streaming coverage of soccer-related events, news, and information. The company’s increase in viewers correlates with the growing popularity of soccer in the United States. It is now ranked fourth in terms of popularity, after American football, basketball, and baseball. The purchase is a substantial boost for Playmaker, since World Soccer Talk produced over 12 million page views each year. The business has iPhone and Android applications.

Its material consists of daily bulletins, podcasts, television recommendations, and eBooks. The purchase, according to Playmaker CEO Jordan Gnat, was another step in the company’s aspirations to become a prominent distributor of soccer content in the Americas. Christopher Harris, the creator of World Soccer Talk, was praised by Gnat for his dedication to the sport, and the new team was welcomed into the fold. The CEO said that their skills will be important for the 2022, 2023, and 2026 World Cups.

World Soccer Talk Joins an Extensive Family of Proven Brands

 

Playmaker Capital will add World Soccer Talk to its expanding portfolio of successful brands once the transaction is finalized. Futbol Sites is one of these internet media outlets. The brand focuses on Brazil, Argentina, Chile, Colombia, Mexico, and the Hispanic market in the United States.

It manages over 20 prominent football-related websites and businesses and is regarded as the premier Latino digital sports supplier in the Americas. Yardbarker and The Nation Network are digital sports media sites owned by Playmaker.

The firm also owns Two-Up, a B2B online gambling technology supplier that serves some of the industry’s most prominent companies, including William Hill, SkyBet, News International, BetGenius, AtTheRaces, and Sporting Solutions. Playmaker recently acquired The Sports Drop, an American media firm, and Fut Marketing, a Brazilian editorial content provider. This most recent purchase implies that the company intends to continue expanding.

The most recent progress report from Playmaker revealed that its different sites had amassed more than 106 million social media followers. The media behemoth is present on all of the main internet platforms, including Twitter, Facebook, Instagram, TikTok, YouTube, and Twitch. The enormous popularity of World Soccer Talk will certainly increase these stats in the future.

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About Lou De Aguila

Lou Ramon Aguila is a contributor for Golden Casino News. He has a degree in BSBA Legal Management with great interest in high-profile legal cases involving sports personalities. An ultimate sports junkie, he covers just about everything in the sporting world with an emphasis on the NBA, NFL, and MLB. In his past time, Lou loves to read manga, watch anime and critique pro-wrestling matches.