GiG secures Aspers agreement and Ontario casino entry

GiG secures Aspers agreement and Ontario casino entry

In addition to announcing that it has been granted a supplier license in the Canadian state of Ontario, online casino and sports betting solution provider Gaming Innovation Group has finalized the conditions of collaboration that it signed earlier this year with venture capital firm Aspers Group.

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GiG

Providing a Complete Solution on Gaming Market to its Clients

In the first scenario, the firm will provide a complete solution to the client, which will consist of a technological platform, completely managed services, frontend development, customer relationship management, and marketing. 

As part of the first phase of an initial three-year arrangement that is renewable after that, GiG will offer the solution to manage the online casino. The second stage of the cooperation will focus on expanding into further verticals. The launch is projected to take place during the last three months of this year, with a positive contribution beginning in the first three months of the following year (2023). 

Following the granting of a license by the Alcohol and Gaming Commission of Ontario that covers the company’s B2B sportsbook and PAM operations, GiG has also been given permission to work with operators headquartered in the freshly regulated market in Ontario. This permission was granted to GiG.

Press Release Statements

The Chief Executive Officer of Aspers, Richard Noble, expressed his company’s delight at forming a partnership with GIG in order to deliver a first-rate omni-channel solution to the company’s customers and launch their very own branded online site, thereby expanding the availability of the Aspers casino experience to include both online and retail clients. The organization will continue to make the protection of gamblers a top priority with this new platform, as this aspect of their business is fundamental to all they do.

Richard Brown, CEO of GiG, explained that the company is extremely excited to partner with Aspers, a prominent operator within the land-based industry that shares its values on responsible gaming, CSR, and passion about the power of embracing digital transformation. “The company are extremely excited to partner with Aspers,” He went on to say that they believe there is a significant opportunity in the United Kingdom, particularly when they are able to capitalize on the ‘brand equity’ and the retail footprint that Aspers possesses thanks to the company’s omni-channel solutions. 

Furthermore, they are looking forward to working closely with the Aspers team to maximize their potential through a successful digital transformation, and they anticipate that Aspers will become a significant and high-value client for GiG. This kind of arrangement falls squarely inside its ‘wheelhouse,’ since it will assist land-based operators in digitally transforming their businesses and promote the product in the UK market.

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About Lou De Aguila

Lou Ramon Aguila is a contributor for Golden Casino News. He has a degree in BSBA Legal Management with great interest in high-profile legal cases involving sports personalities. An ultimate sports junkie, he covers just about everything in the sporting world with an emphasis on the NBA, NFL, and MLB. In his past time, Lou loves to read manga, watch anime and critique pro-wrestling matches.