Enteractive, a market leader in player retention solutions, has expanded its presence in the United States with a launch in Pennsylvania. This is the third state in which the corporation can sell its wares.

The company will offer retention solutions to online casino and sports betting operators throughout the state. Enteractive is a frontrunner when it comes to player retention and one-to-one communications.

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PGCB-Authorized the Debut of Enteractive

The Pennsylvania Gaming Control Board has authorized the debut of Enteractive in the state. 

This will increase the player retention specialist’s reach in the United States, where it already holds a New Jersey license. Consequently, the company’s solutions are now offered in New Jersey, Illinois, and Pennsylvania.

According to Enteractive, the new license will give the corporation the option to interact with Pennsylvania gamblers. Many of the latter’s 9.5 million adult residents wager with local sports betting firms.

Enteractive will utilize its (Re)Activation Cloud to assist gambling enterprises in targeting their preferred audiences. Thanks to this, marketers can actively offer their products to registered users who are yet to make a deposit, as well as to gamers of varied activity levels.

The API technology of Enteractive enables operators to deploy database segments to Enteractive’s teams, which can then rapidly engage players. Through one-on-one talks, the teams at Enteractive are able to turn clients into devoted customers while while protecting them from danger.

Enteractive Thrilled to Enter Pennsylvania

The CBO of Enteractive, Andrew Foster, discussed the launch. He emphasized that thus far, the company’s efforts in the United States have been fruitful. 

Foster stated that the excellent response from players to Enteractive’s one-to-one strategy prompted the company to expand its footprint in the United States. Foster and his colleagues are therefore pleased to announce that the company will expand into Pennsylvania.

Meanwhile, Mikael Hansson, CEO of Enteractive, stated that the company’s Pennsylvania license complements its New Jersey license. As a result, Enteractive will be able to assist sportsbooks in the two main online gambling states in the United States in retaining their players. With nearly 15 years of expertise in the gaming industry, Enteractive has established itself as one of the leading income generators in the iGaming industry.

Additionally, Enteractive has recently appointed Faye Williams as its new director of account management.

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