Wind Creek Hospitality has struck a partnership with the Chicago Bulls, the only NBA team in the state of Illinois. This deal put the casino and hotel operator in a position to provide its customers with an enhanced casino and gaming experience. 

The gaming and hospitality entripise expects their association with the Bulls to attract the team’s supporters in and outside Chicago area.

Wind Creek is establishing the partnership out of the casino site it recently acquired in Chicago.

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Wind Creek Excited to Partner with the Bulls 

As part of a multi-year agreement, the two businesses will work together to create a range of fan experiences that will improve the hospitality at the venue and bring bettors closer to the action once the East Hazel Crest & Homewood facility opens. Fans will be able to get closer to the action at the East Hazel Crest & Homewood property thanks to these experiences.

Brent Pinkston, the Chief Operating Officer of Wind Creek Hospitality, expressed his excitement at the prospect of bringing fans into closer proximity to the activity taking place at the new Chicago location. They believed that it was necessary for us to develop a reputation for ourselves and a level of trust with the local market as quickly as possible because we are a new brand that would soon be entering the market in the Chicagoland area.

Improving the Game Play Experience 

Pinkston, who was born and raised in the area now known as “Chicagoland,” expressed his satisfaction with the cooperation and stated that the opportunity to work with the Bulls was something that came rather naturally to Wind Creek Hospitality.

Mark Levitt, the Vice President of Business Development for the Chicago Bulls, was also excited about the opportunity and stated that the team was ecstatic to be joining this link-up with Wind Creek.

This new relationship will assist its continued efforts to further improve the gameday experience for Bulls fans at the United Centre and across all of our social platforms, and it will do so by providing additional resources. 

The popularity of partnerships between casinos and sports teams arises from the opportunity to provide gaming establishments with a greater opportunity to interact with the followers of the respective sports franchises. Through strategic partnerships between online suppliers, sports teams, and land-based properties such as those owned by Wind Creek Hospitality, the United States has, in general, expanded its sports betting landscape and increased its interest in sports. This is a positive development for the country.

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