Incentive Games has just scored a huge deal this week as the free-to-play, pay-to-play provider aligns with FSB Technology – one of the iGaming industry’s foremost sports betting platform providers.

New Commercial Deal: Incentive Games-FSB Technology

The agreement will see FSB promoting Incentive Games’ portfolio of games to prospective clients worldwide.

Incentive Games is poised to benefit from FSB’s global reach and experience, bolstering its presence across five continents. 

The supplier has already established tremendous market followings in these regions, especially in Africa. However, the deal with FSB would only enhance their footings in these markets.     

Incentive Games’ Free-to-Play games have proven to be effective in lowering acquisition cost and increasing players’ retention on a per week basis, significantly increases the lifetime value while maximizing their operating profits.

Key People on the Deal

John Gordon, CEO of Incentive Games, shared his company’s excitement on the partnership with FSB, describing it as one of its most essential deals so far this year. 

“We’ve been making great progress, as a company, in the last year, and signing this agreement is certainly one of the major highlights so far! Like Incentive Games, FSB is an award-winning company backed by a talented team, so I expect this to be a fruitful relationship.”

Glenn Elliott, COO of FSB Technology, also welcomed Incentive Games’ arrival with open arms, citing the supplier’s robust portfolio of products that would undoubtedly appeal to its operator partners worldwide. 

 “We have been incredibly impressed with Incentive Games and its suite of free to play and pay to play games which will have strong appeal among our operator partners in core global markets. They also add value to the FSB platform, allowing us to offer operators an even wider range of quality, proven content.”

More about Incentive Games

Incentive Games is a B2B Games provider dedicated to developing free-to-play, pay-to-play games for sports betting operators. Previously known as Premier Punt Group, the company has established its headquarters in Edinburgh, Scotland. Its creative team is consists of professionals that have extensive work experience in the industry. Some of the supplier’s products include Bracket Games, Sports Bingo, Score Predictor, Instant Fantasy, and many more promotional tools.