Lady Luck Games expands market reach via QTech Games

Lady Luck Games expands market reach via QTech Games

Lady Luck Games has steadily emerged as one of the fast-rising game development companies in the industry. The slot maker proved just that earlier this week after striking a content deal with QTech Games. 

In a press release issued on Tuesday, Lady Luck Games confirmed an agreement with QTech Games, which has opened the door for the developer to explore growth potential in Asia and other markets. 

More on Lady Luck-QTech Games Deal

The deal will see QTech Games take charge of distributing Lady Luck Games’ suite of slot titles to its partner operators around the world, especially in the Asian market.

The Valley of the Muses, the newest 10-pay line slot title that has a Greek mythology vibe to it, banners a collection of video slot titles from Lady Luck to go live on QTech partner operators. The deal also includes increasingly popular titles such as Dragon Slay and Ruler of Egypt. 

QTech Games is expecting the slot titles from their newest game development studio collaborator to perform well in the lobbies of their affiliate operators. 

The content distributor also mentioned in the press release that it is fully aware of Lady Luck Games’ growing reputation of producing premium content that meets the standard and preferences of its customers. 

Lady Luck has gained recognition for developing games compatible with mobile devices, which fits perfectly with the main focus of QTech’s RNG model. The distributor built its RNG model on its fully-owned and customized technical platform, enabling games providers and operators to enjoy the fastest integration of content.

The QTech deal comes in as a significant deal for the game development studio in a bid to expand its international footprint and unlock untapped jurisdictions from Asia to Eastern Europe and Latin America, all for diversified growth.

As for the distributor, QTech Games continues to cement its place as the leading distributor across emerging markets by introducing the Network Progressive Jackpot, an ‘industry-first, cross-supplier rewards feature developed to further boost its partner operators’ players engagement capability.

Executive Insights

Ulf Norder, CCO at QTech Games, said: 

“We’re dedicated to rolling out high-quality content that drives revenue for our partners. So, this deal with Lady Luck extends our impressive sequential pipeline for 2021. 

“In today’s marketplace, only premium games of the highest standard separate you from the crowd, so we’re thrilled to see how Lady Luck is delivering on this demand. That means stunning graphics, coupled to the latest maths models for superior gameplay and high-variance volatility where preferred.”

Kenny Dahlsjö, VP sales at Lady Luck Games, added: 

“Lady Luck Games were created to develop casino games with a strong focus on superb gameplay experience with high-quality and unique features and to entertain as large an audience as possible. This partnership with QTech gives us a fantastic opportunity to expand our products in important markets that show steady growth.

“In an era where the competition is fierce, we strive to deliver unique products that stand out and are constantly working on developing the new big hit. So, for us, this deal represents a perfect alignment of creative forces, high-end technology and solid business knowledge which, above all, are helping transform the user experience for worldwide players.

“Although our team is recently assembled, we have decades’ worth of experience developing user-friendly, creative, entertaining slots. Our portfolio contains some very exciting titles already, with many more in the making, as we aim to release one new game every month. We look forward to seeing how our partnership with QTech flourishes and deliver our games to more markets in the near future.”


About Lou De Aguila

Lou Aguila is a news and feature writer for Golden Casino News. For over a decade, Lou has published news and featured articles for some of the most reputable sports betting and online casino sites in the world, including BetNow.UK, VegasOdds, and BWin. Apart from being a hardcore live casino punter, he also covers sports stories in North American leagues from time to time.