Blueprint Gaming eyes more market share after Loto-Québec deal

Blueprint Gaming eyes more market share after Loto-Québec deal

Blueprint Gaming has expanded the reach of its slot titles in Canada after forging a strategic partnership with Loto-Québec.

Blueprint Gaming – Loto-Québec Collaboration

About the Deal

In a press release on Monday, Nov. 8, the UK-based game studio confirmed that it has already completed integrating a handful of its best slot titles into Loto-Quebec.

Blueprint Gaming tapped Scientific Games’ OpenGaming to supervise the content integration, unleashing a boatload of exciting titles for the operator’s customers. 

Games on Offer

The game developer has released several strong slot entries over the years, including Buffalo Rising, Rick and Morty Wubba Lubba Dub Dub, the Sausage Party, Prospector, and The Goonies. All of the abovementioned games and more have officially arrived in Loto-Quebec this week. 

Moreover, the partnership disclosed that Loto-Québec has also obtained the right to offer Blueprint’s Jackpot King progressive system across a bevy of slot titles. The said progressive jackpot gives players the chance to win the main jackpot prize, apart from other minor rewards, each time they make a spin with these games.

To top things off, Blueprint assures Loto-Québec’s customers that they will be getting new titles regularly throughout the deal. This is part of the supplier’s strategy to drive engagement levels and constantly increase players’ lifetime value. 

Overall, Canada has become a key market for Blueprint Gaming, which also struck content deals with the Ontario Lottery and Gaming Corporation this year.

Quotes from the Press Release

Ryan Collinge, group business development director at Blueprint Gaming, said: “Loto-Québec is building a strong online casino offering and we’re delighted to have secured this partnership with the lottery to supply our wide range of games.

Marie-Eve Laberge, product manager at Loto-Québec, added: “Bringing Blueprint Gaming’s content into our online offering will be greatly appreciated by our players.”

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About Lou De Aguila

Lou Ramon Aguila is a contributor for Golden Casino News. He has a degree in BSBA Legal Management with great interest in high-profile legal cases involving sports personalities. An ultimate sports junkie, he covers just about everything in the sporting world with an emphasis on the NBA, NFL, and MLB. In his past time, Lou loves to read manga, watch anime and critique pro-wrestling matches.