BetMGM deepens its association with the PGA Tour of golf

BetMGM deepens its association with the PGA Tour of golf

BetMGM has extended its official marketing and content partnership with the PGA Tour by three years. Under the terms of the renewed agreement, which runs through 2024, BetMGM will continue to serve as the PGA Tour’s official betting operator – a title it earned when the collaboration began in August 2020.

BetMGM – PGA Tour Deal

The PGA Tour and BetMGM will collaborate to provide odds to fans via official Tour digital platforms, with BetMGM serving as the sole supplier for odds on the PGATour.com website and the TourCast platform.

The three-year contract establishes BetMGM as the PGA Tour’s official betting operator and integrates BetMGM’s live odds into a broad range of digital offerings. BetMGM will be the exclusive odds supplier on the PGA Tour’s main website’s leaderboards and player pages, as well as have access to the TourCast digital platform, which provides shot-by-shot 3D virtual renderings of tournament holes.

In addition,the sportsbook and online casino will receive rights to use PGA Tour trademarks in the United States, as well as advertising within Tour media and partner platforms, as well as content and video rights that will enable BetMGM’s sportsbook platforms to create pre- and post-game betting programming, as well as distribute highlights to users who have placed bets. 

Moreover, the gaming c0mpany will gain access to pre-existing sponsor partnerships with PGA Tour players such as Max Homa, Jimmy Walker, Kevin Na, Pat Perez, Ryan Moore, Joel Dahmen, and Jason Kokrak.

Quotes from the Press Release

“The PGA Tour has been an excellent partner, and we look forward to maintaining our association.” We’ve noticed a rise in golf betting among our players over the previous year and are thrilled to be the exclusive odds provider for PGATour.com,” BetMGM chief revenue officer Matt Prevost said.

“We look forward to collaborating with BetMGM to integrate its innovative betting solutions for PGA TOUR fans on our digital platforms,” stated Norb Gambuzza, senior vice president of media and gaming for the PGA Tour.

“BetMGM has long been a major supporter of golf, having sponsored a variety of PGA TOUR players and tournaments. We are looking forward to continuing our collaboration.”

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About Lou De Aguila

Lou Ramon Aguila is a contributor for Golden Casino News. He has a degree in BSBA Legal Management with great interest in high-profile legal cases involving sports personalities. An ultimate sports junkie, he covers just about everything in the sporting world with an emphasis on the NBA, NFL, and MLB. In his past time, Lou loves to read manga, watch anime and critique pro-wrestling matches.