Future Anthem, a B2B gaming technology startup driven by artificial intelligence that supports online casinos,  sports betting, and other iGaming brands, has completed a series A fundraising round. The firm will invest in new products and give its partners more innovative solutions with the funds.

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More Opportunity in Global iGaming Sector

Bettor Capital, an investment platform and consultancy, led the fundraising round. Other noteworthy investors include Benjie Cherniak and another consulting business, Sharp Alpha Advisors. 

Future Anthem would not disclose the magnitude of the investment, but hinted that it had gained millions of dollars. This funding will allow the IT company to concentrate on expanding its operations and creating more cutting-edge products. In its efforts to develop in the gaming and betting industry, the business will also enhance its current AI products and learning models. 

Future Anthem will also use a portion of the funds to establish a new headquarters in the United States. This will help the firm expand its operations in North America and strengthen its relationships with regional businesses. Future Anthem’s chief executive officer and founder, Leigh Nissim, remarked on the financing. He referred to it as a “substantial investment” that signifies a key corporate milestone. 

Nissim said that the investment illustrates the significant market and commercial trust that operators have in Future Anthem’s innovative AI-powered solutions.

Future Anthem – An Industry Leader in AI-Based Solutions

Currently, Future Anthem collaborates with over 20 operators and gaming companies. Among them are Bally’s Corporation, Paddy Power Betfair, Betfred, and Blueprint Gaming, among others. The company’s renowned AI-powered solutions are built on the gaming industry’s biggest behavioral data collection. 

The database of Future Anthem is built on 172 billion transactions and 250 million interaction hours. As a result, Future Anthem’s AI-based solutions have enabled a variety of organizations to give gamers an unprecedented degree of customization. Using these technologies, operators may give clients with material that is personalized to their specific requirements. 

In addition, the new Amplifier AI solution from Future Anthem delivers a comprehensive study of client behavior. In turn, this helps to identify high-risk gamblers and reduce gambling-related damage. Future Anthem released the findings of its State of Online Gambling poll one month ago. According to the report, data use is becoming more vital to the rapidly expanding gaming business. Future Anthem reported that 74% of gaming firms see data as their primary emphasis.

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