• Checkd Group, a producer of digital media products and services, has announced its entry into the Canadian market for regulated sports betting in Ontario.
• FlashPicks, a rapidly expanding brand owned by Checkd Group, continues to gain popularity among sports bettors.
• The corporation also chose Callum Broxton as its new US operations head.

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Checkd Group Announces Market Entrance in Ontario

After obtaining a gambling license from the Alcohol and Gaming Commission of Ontario, the firm entered Canada’s most populated province (AGCO). Checkd Group entered the market alongside its popular brand FlashPicks after obtaining a provincial affiliate license.

This enables sport bettors in the province to utilize FlashPicks’ industry-leading statistics. In addition, the debut into the market coincides with the beginning of the NFL’s action-packed sports season. According to Checkd Group, in order to access the province’s regulated market, it fulfilled a number of market conditions. In the end, the company met the requirements and is now one of a growing number of licensed operators.

Launched earlier this year, FlashPicks is the Checkd Group’s rapidly expanding brand. Since its inception, the website focusing on North America has provided audio and digital methods for sports enthusiasts to access material. It has reached 30 million organic Twitter impressions. Its viewership has been steadily expanding. In contrast, FlashPicks’ website was accessed by a total of 250,000 unique Internet users. The website’s new flagship program “For Bettor or Worse” increased its popularity by reaching 500,000 audio and video views.

The Firm Appointed New Director of US Operations

Checkd Group announced a senior appointment in addition to its entry into the regulated market in Ontario. Callum Broxton was named as the company’s US operations head. Broxton formerly served as head of social, head of brand operations, and commercial manager within the Media section of the organization. Broxton will be stationed in New York in his new full-time role as head of US operations.

Broxton stated, with enthusiasm, that obtaining a license in Ontario is a huge accomplishment for the organization. In addition, he highlighted that the licensing contributes to the success of FlashPicks in the United States since its inception this year.  

He disclosed that the sports betting industry in Ontario is significant and acknowledged that the organization was required to adhere to numerous legal regulations. Broxton explained that the company will now concentrate on providing the most accurate statistics and data so that bettors may make well-informed selections. Last but not least, he stated that leading Checkd’s foreign operations is an exciting opportunity.

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