Relax Gaming deepens Romanian market footprint via Magic Jackpot deal

Relax Gaming deepens Romanian market footprint via Magic Jackpot deal

Relax Gaming announced a content deal with MagicJackpot on Wednesday, agreeing to provide the Romanian operator with its entire portfolio of video slot titles.

Relax Gaming-Magic Jackpot Deal

The deal enhances Relax’s presence in the burgeoning Romanian market by supplying MagicJackpoty with its entire catalog of real money slots such as Money Train 2, Iron Bank, and Templar Tumble.

The operator will also gain access to Relax’s range of aggregated content from its third-party studio partners such as ReelPlay, Big Time Gaming, and 4ThePlayer.

Relax Gaming has established a lofty reputation in the industry as an award-winning B2B multi–product supplier. The company offers various products via aggregation offering and delivery of unique content at an unrivaled speed-to-market. 

Magic Jackpot launched its online casino products in Romania last February, with Gaming Innovation Group (GiG) acting as its facilitator for its market entry. 

The Magic Jackpot brand offers gaming machines at 940 of SuperBet’s retail outlets in Romania and Poland. The brand then expanded into iGaming when SuperBet acquired online operator Lucky 7 last year, opting to use the Magic Jackpot brand name for its online operations in Romania.

Key People on the Deal

Daniel Eskola, CCO at Relax Gaming, said:

“The Romanian market has enjoyed rapid growth in recent years so it’s important for us to build on our involvement there.

 “This deal with the country’s leading operator is exactly the kind of partnership that will help us achieve our aims in the market.”

Andre Swedberg, CPO at MagicJackpot, noted:

To continue operating at the forefront in our domestic market requires the right content for our product offering, and Relax’s proposition delivers that,”

“We’ve been impressed with the variety and quality of the gameplay experiences from Relax and we’re confident that this agreement will go a long way to further consolidate our online presence.”

About Lou De Aguila

Lou Aguila is a news and feature writer for Golden Casino News. For over a decade, Lou has published news and featured articles for some of the most reputable sports betting and online casino sites in the world, including BetNow.UK, VegasOdds, and BWin. Apart from being a hardcore live casino punter, he also covers sports stories in North American leagues from time to time.