Greentube, an iGaming content developer and interactive division of Novomatic, has expanded its North American operations by acquiring the Present Creative development studio.
The addition strengthens Greentube’s footprint in the region as the company attempts to expand into the United States.
Present Creative will receive the support necessary to release additional content.
Greentube Expands in North America
The United States has established itself as one of the markets with the fastest growth. Consequently, Greentube focuses its expansion in the region and has significantly expanded its local offerings over the past year.
The acquisition of Present Creative will further strengthen the company’s position in the region, allowing it to become one of the regional titans. The agreement will provide Greentube with a highly experienced local team in game design and sales.
Present Creative will benefit from the acquisition as it will now have Greentube’s backing and be able to provide content more quickly.
Greentube has been operating in the United States for over a year. The manufacturer entered the New Jersey and Michigan markets in September 2021.
In addition, Greentube now holds an operating license in Ontario, Canada, which strengthens the company’s presence in North America. Present Creative is renowned as a content creator for iGaming and iLottery.
Its skilled staff has established its ability to create original and inventive games in the real-money and casual gaming industries. The Michigan State Lottery has just approved the introduction of a few such titles.
Present Creative delighted to join Greentube family
Greentube’s chief financial officer, Michael Bauer, expressed his team’s excitement over the acquisition announcement. According to him, Present Creative is an ideal fit for Greentube because to its extensive experience in the creation of outstanding iGaming titles.
Ben Sutherland, co-founder and CEO of Present Creative, stated that his team is pleased to join the Greentube family. He noted that the new M&A acquisition will allow his organization to accelerate its content creation and development processes.
Greentube increased its foothold in Italy last month by acquiring Scommettendo, a local iGaming business.
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