Rush Street Gaming Signed Partnership Contract with OPTX Solution 

Rush Street Gaming Signed Partnership Contract with OPTX Solution 

 

Rush Street Gaming

Online gambling company Rush Street Gaming has signed a contract for the player development solution provided by OPTX. 

The solution will be implemented in all five casinos on Rush Street. 

OPTX is thrilled to join forces with the operator and considers the agreement to be the culmination of its mission.

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Expanding Gaming Companies in North America 

Las Vegas-based technology and data company OPTX has signed a new agreement with Rush Street Gaming, one of the most rapidly expanding gaming companies in North America. 

OPTX will provide its new partner with player development AI and connect modules per the terms of the agreement.

OPTX Will Utilize Player Development Technology To Power Rush Street

Under the terms of the agreement, OPTX will utilize its casino data and real-time insights to provide Rush Street Gaming with player development AI and connect modules.

The agreement covers all five land-based casinos owned by Rush Street Gaming. In accordance with the agreement, the tech and data expert will provide its solutions to the venues for the next three years.

OPTX is a technology company with a robust product line. OPTX solutions have proven to increase player acquisition and retention, as well as facilitate communication between casino staff and customers, so many businesses have chosen to implement them. 

The Viejas Casino & Resort in San Diego is one of the most recent gaming establishments to sign an agreement with the technology company OPTX. Under the terms of this agreement, OPTX supplied the gaming and hospitality venue with a variety of solutions.

Symbolic of OPTX’s Mission

The enthusiasm of Brooke Fiumara, co-chief executive officer of the technology company, demonstrates that OPTX is ecstatic to join forces with Rush Street Gaming. She described the agreement with the leading operator as “the pinnacle of OPTX’s mission – revolutionizing what data can do with industry-leading teams.”

Increasing Productivity and Profitability for Casino Operators 

According to Fuimara, Rush Street’s selection of OPTX’s platform for player development demonstrates that her company has solidified its position as a leading casino solution. She noted that her team is extremely pleased with the growth of its products and their ability to increase productivity and profitability for both small properties and casino operators.

Tim Drehkoff, the chief executive officer of Rush Street Gaming, also commented on the new agreement. His company was seeking a player development solution with built-in operational functionality for hosts and managers. The ideal solution for the operator was one that was easy to install and intuitive to use. According to Drehkoff, OPTX’s platform is exactly what Rush Street was seeking and perfectly aligns with its needs.

In other news, Rush Street Gaming expanded its team by appointing a new senior vice president of human resources two weeks ago. Dawn Reynolds Pettit, a professional with years of experience in the field, joined the company.

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About Lou De Aguila

Lou Aguila is a news and feature writer for Golden Casino News. For over a decade, Lou has published news and featured articles for some of the most reputable sports betting and online casino sites in the world, including BetNow.UK, VegasOdds, and BWin. Apart from being a hardcore live casino punter, he also covers sports stories in North American leagues from time to time.