Mecca and Buzz Bingo will be launching the National Bingo Day on the 27th of June, 2021.

The event aims to give all British bingo venues a needed shot in the arm in terms of promotion coming on the heels of a long lay off due to COVID-19 pandemic.

National Bingo Day

Backed by the Bingo Association in the United Kingdom, the British’s version of the National Bingo Day seeks to raise awareness of Bingo on behalf of entire sector.

From the small-time operators to big-time chains like casinos, every Bingo businesses and venues across Great Britain will be benefiting from this event.

Buzz and Mecca have already sent invitations to licensed operators, both land-based and retail, to sign-up for the initiative.

The groups have already formed working group with the BA, delegating roles to help with the day’s coordination, marketing and PR.

Buzz and Mecca management highlights the significance of cross-industry collaboration in an effort to help the wide bingo industry achieve full recovery from the aftermath of COVID-19-induced lock-downs and restrictions for the majority of 2020 and 2021.

Executives on the Deal

Miles Baron, chief executive of the Bingo Association, commented:

“The Bingo Association and the National Bingo Game are delighted to be taking part in National Bingo Day on June 27th, working alongside operators from land-based clubs and online to bring everyone together to celebrate the great game of bingo that we all love.”

Peter Brigden, CRO of Buzz Bingo, said:

“What better way to celebrate the return of bingo to our towns than with a national day to recognise it.  It’s time to get the nation going bingo crazy again – and I really hope to see the whole sector embrace it – and go big.”

Catherine Warrilow, head of PR and content at Mecca, added:

“We’re so excited that National Bingo Day has officially arrived in the UK. We’re proud to be a part of the campaign and it’s THE year for bingo to be the evening out at the top of everyone’s list.

“This special day in June will be a real lynchpin for that – for us, and all operators – it’s the perfect time.”