Booongo has taken its already productive business ties with PlayFortuna to the next level by agreeing to provide the online casino brand with its set of players engagement-boosting promotional tools via a direct integration.

The game development company issued a press release on Wednesday, confirming the agreement that would further both firm’s interests in the igaming sector.

Booongo-PlayFortuna Deal:

The Deal: Booongo has expanded the scope of its existing contract with the operator as it now includes the provision of a gamification product line. The developer’s portfolio of promotional tools has proven to increase player engagement and retention. These gamification tools include tournaments, prize drops, and the upcoming enhanced jackpot solutions.

Goals and Objectives: The desire to improve gameplay for its players has prompted PlayFortuna to start utilizing Booongo’s gamification tools. Even before the deal expansion, the online casino has already been offering several top-performing titles from the suppliers, including its latest chart-topper Aztec Pyramid Megaways.

The deal also enhanced Booongo’s status as one of the top developers of gaming content and gamification tools in the industry.

Booongo’s efforts to elevate the quality of its products over the past few months have seen significant upgrades in its UI/UX layout and promotional user interface. The developer also boosted the gameplay experience by providing updated in-game pop-ups and notifications.

Related Deals: Booongo has recently secured a string of partnerships, some of which were entered into to bolster its presence in the Latin American region. The developer sealed deals with Peruvian operator DoradoBet, Flow Gaming, and platform provider Dotworkers and Virtualsoft in the LatAm region. It has also integrated its video slot portfolio with High 5 Casino and sports betting and igaming operator Betmaster.

Executive Insights:

Sebastian Damian, commercial director at Booongo, said:

“We’re extremely proud of the marketing tools portfolio we have assembled together at Booongo and delighted to be taking it live with PlayFortuna via a direct integration.”

“The direct integration allows us to bring our comprehensive player engagement solution to PlayFortuna customers, while also allowing us to enjoy a much closer relationship with the operator, allowing us both to reap the benefits.”