At Bay Mills Resorts & Casino in Brimley, Michigan, DraftKings will launch a temporary retail sportsbook. DraftKings claims their temporary retail sportsbook will “offer fans a taste” of an in-person sports betting experience when it opens on June 22, 2022.

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The temporary sportsbook will feature an over-the-counter sports betting ticket cage and six self-service kiosks modeled after the DraftKings mobile sportsbook application. The retail sportsbook is scheduled to open permanently in the fall of 2022. DraftKings asserts that its permanent retail location will offer customers expanded amenities. These amenities include the addition of more self-service kiosks and over-the-counter ticket cages, as well as a large video wall and odds board.

The operator and Bay Mills Resort & Casino will celebrate the grand opening of DraftKings’ new retail location later in the year. Recently, DraftKings partnered with BetBlocker to promote safer play technology and provide users with free software that allows them to set device-specific gaming restrictions.

DraftKings believes that the implementation of BetBlocker technology strengthens its commitment to responsible gambling. In addition to BetBlocker technology, the operator has implemented a SERVES (Service, Equity, Responsible Gaming, Vitality, Entrepreneurship, and Sports) program to integrate a responsible gaming ethos into the brand. End of May 2022, DraftKings signed a multi-market agreement with High 5 Games. In accordance with the terms of the agreement, High 5 Games will provide its casino titles to DraftKings, thereby augmenting its portfolio of casino products.

Press Release Statement 

DraftKings is pleased to work with Bay Mills Resort & Casino, according to Chief Business Officer Ezra Kucharz. DraftKings is committed to providing clients with a premium sports betting experience. The Great Lakes State offers a variety of gaming choices, and DraftKings looks forward to cooperating with Bay Mills to provide residents the best-in-class experience for which it is renowned.

The firm is enthusiastic about its new agreement with DraftKings, according to Bay Mills Indian Community Tribal Chairman Bryan Newland. The purpose of the casino with the longest history of operation in Michigan is to continually expand its entertainment offerings. Their new on-site DraftKings Sportsbook will be an additional incentive for Michiganders to visit the Upper Peninsula.

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