Indiana gaming fans received a new playing option on Thursday as theScore Bet app went live on Android and iOS. The app will woo mobile betting users and try to garner a bigger slice of the Indiana sports betting market.

Third state for theScore Bet

theScore Bet app was first launched in New Jersey in 2019. It launched in Colorado recently, followed by Indiana. In a recent news release, Score Media founder and CEO John Levy noted,

“Indiana is the first state we’ve launched in under our multistate market access agreement with Penn National Gaming and we’re excited to showcase our incredible and unique combination of media and gaming to this passionate fan base.”

The Indiana sports betting market is highly competitive and lucrative. Its total sports handle witnessed a 138% month-on-month increase in the month of August. The sportsbook has a total sports handle of $169,018,238 in August while the total handle for July was just $70,876,622. The sports betting revenue in the state also increased by 47.7% from $6,658,465 in July to $9,934,881 in August.

The Indiana sports betting market is growing

On September 1, the state celebrated the first anniversary of its sports betting market with a total handle of over $1 billion in July. When the sports betting market officially opened last year, Eric Holcomb, the state’s governor, placed the first bet in the state.

theScore Bet is firing on all cylinders to woo Indiana users. It is offering bettors a $100 Free Bet when they make their first wager. The users can also get up to $1,000 cashback on the bets placed in the first 60 days on the platform. The app will also leverage the upcoming college basketball event which is set to begin on November 25. theScore Bet is entering the Indiana mobile sports betting market via a multistate market entry framework with its partner Penn National Gaming.