Gaming Innovation Group (GiG) has sealed a long-term deal with PlayStar Casino, which is set to make its entry into U.S igaming arena this year.

GiG, a trusted B2B technology provider, will now support the operator with the installation of igaming platform technologies ahead of U.S Market launching this year.

PlayStar Casino’s US expansion will see the operator taking advantage of the bludgeoning New Jersey Online Casino industry first before pushing through to other regulated markets. New Jersey registered recorded-breaking results in the turnout and revenue generated by online betting and casino activities last year.

Details of the Deal:

GiG and PlayStar Casino agreed to a revenue sharing structure and can extend the contract or part ways only after four years. The operator plans to go live in New Jersey tentatively in the fourth quarter of 2021.

Richard Brown, chief executive officer of GiG, confirmed their partnership with PlayStar Casino in a press release as he lays out their plan to make their partner casino ready to make a name in a very competitive New Jersey online casino market.

“It is very exciting to be part of Playstar’s inspiring and innovative plans for the expanding US digital gambling market. Playstar has an extremely strong product vision backed by a very experienced industry team.”

“This agreement further demonstrates and drives our ambition to be the platform partner of choice for operators in regulated markets. GiG is extremely proud to be supporting Playstar as they establish themselves as a strong and innovative igaming brand in the US and we are confident that it will be a successful partnership.”

GiG-Powered Platform

PlayStar is banking on GiG’s lofty reputation as Europe’s leading B2B cloud-based product and platform service provider to keep them two or three steps ahead before their much-awaited debut in a US regulated market.

The Casino secured market entry in New Jersey after forming a strategic partnership with Ocean Casino Resort.

In the press release, Noble, co-founder and EVP of PlayStar Casino expressed his confidence in GiG to deliver the kind of results they expect from one of the world’s best B2B service provider. He also pointed what will be the strengths of PlayStar Casino as it competes with other gaming outfits in the state of New Jersey.

We are really excited to have them support our launch into New Jersey and also our future expansion into regulated states across the USA.

“PlayStar Casino is setting out to offer an online casino experience with a difference that will stand out from the current offerings in the market.”

“Our player experience focus, centred on a unique product offering, engaging frontend concept and personalisation will result in an immersive and entertaining experience for the player. We have big plans for New Jersey and other US states, and look forward to making our debut in the Garden State later this year.”