Canada Sports Betting: PointsBet eyes Alberta as market of interest

Canada Sports Betting: PointsBet eyes Alberta as market of interest

Alberta’s technology sector continues to diversify, and PointsBet Canada has identified the Calgary-Edmonton Corridor as a potential expansion location for its digital sports betting operations. 

PointsBet impending Alberta’s market entry

PointsBet Canada maintains an unmatched commitment to the Canadian market, including job development in the rapidly growing legal Canadian sports betting business. 

Founded in Australia, PointsBet has grown to become one of the United States’ fastest-growing online gaming companies. In recent months, PointsBet Canada has expanded its partnership with the NHL Alumni Association, Daily Faceoff and The Nation Network, Team Kevin Koe and Team Kerri Einarson, and Curling Canada, among others.

Alberta’s passionate sports fan base and business-friendly environment, which includes reasonable tax rates and a diversified workforce, are reasons PointsBet Canada is considering establishing operations in the province. The company is unique because it owns and controls its technology rather than outsourcing critical services to third parties, enabling PointsBet to safely handle large amounts of betting and promptly resolve technical concerns. The hands-on, in-house strategy also generates opportunities by allowing the establishment or continuation of Alberta’s activities, investment, and jobs to establish or continue.

Key Notes

According to Scott Vanderwel, CEO of PointsBet Canada, their objective has been to establish a Canadian sportsbook with Canadian workers for the Canadian market from the company’s inception. They believe Alberta possesses the talent and highly skilled workforce necessary to propel us to the forefront of Canadian iGaming. Along with the economic growth generated by an iGaming workforce, Alberta stands to benefit even more economically if it chooses to pursue a regulated and competitive iGaming sector in the province. This would level the playing field for Alberta’s sports enthusiasts in a responsible and licensed gambling sector.

Alberta’s competitive business environment, talent pipeline, and distinctive infrastructure contribute to the province’s increasing reputation as a worldwide technology center. Their recent memorandum of understanding with PointsBet Canada will aid the company in its investment journey as PointsBet considers Alberta a possible destination for high-impact investment. On August 27th, 2021, the Federal Government approved single-game sports betting, subject to provincial regulation and management. Alberta’s technology and innovation sector continue to grow and diversify, with over 3,000 technology companies and 170,000 highly qualified individuals.

PointsBet is a publicly-traded bookmaker operating in Australia, the United States, Canada, and Ireland. PointsBet has built a scalable cloud-based wagering platform on which it provides new sports and racing wagering products, as well as advance deposit wagering on racing (ADW) and iGaming.

The Invest Alberta Corporation is committed to attracting investment, with a mandate to engage the world and deliver high-end personalized support to businesses, investors, and significant new projects. Alberta, Canada, boasts the lowest corporate payroll and sales taxes, the youngest and most educated workforce, and the most livable and inexpensive cities. Invest Alberta aims to remove barriers that prevent investors and businesses from starting, scaling up, and succeeding.

Avatar

About Lou De Aguila

Lou Ramon Aguila is a contributor for Golden Casino News. He has a degree in BSBA Legal Management with great interest in high-profile legal cases involving sports personalities. An ultimate sports junkie, he covers just about everything in the sporting world with an emphasis on the NBA, NFL, and MLB. In his past time, Lou loves to read manga, watch anime and critique pro-wrestling matches.