Playtech and NorthStar Bets have launched their online casino and sportsbook on the newly regulated market for online gaming in Ontario. 

Playtech will supply NorthStar with its live casino and casino services, as well as its IMS platform, via this arrangement.

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NorthStar Bet Online Casino and Sportsbook

On January 22 of this year, Playtech made an official statement that it has signed a strategic relationship with NorthStar Gaming. Both businesses decided to introduce NorthStar Bets to the Canadian market. Mor Weizer, the then-CEO of Playtech, remarked that the company is thrilled to be NorthStar Gaming’s partner as it prepares to debut in Ontario. In addition, he said that Playtech is committed to offering gamers with “interesting entertainment,” which also helps the company’s stockholders.

Michael Moskowitz, the chief operating officer of NorthStar, commented on recent events in Ontario, stating that NorthStar Bets puts the customer first and that its collaboration with Playtech enables it to provide the “highest degree of player safety.” Moskowitz concluded by stating that customers are constantly seeking for material that meets their specific interests, and owing to NorthStar’s cooperation with Playtech, it has “become a market leader in the Canadian iGaming industry. The formal launch of NorthStar in Ontario, according to Playtech’s COO Shimon Akad, is yet another significant milestone for the company as it seeks to grow its strategy in North America. This area was also essential to the success of Playtech in 2021.

TTB Partners Could Acquire Playtech

In addition to Playtech’s performance in 2021, the company’s Q1 2022 earnings were good and EBITDA grew dramatically. Adjusted EBITDA was $105 million, which is close to the $130 million in the first half of 2021. Playtech’s outstanding B2B and B2C business operations are a major contributor to the company’s enormous success. Playtech entered the Canadian market with NorthStar and established its presence in Mexico with Caliente. Caliente and Playtech created Caliplay, which became an enormous source of revenue for the business.

Now, Playtech is in advanced negotiations with TTB Partners, and Weizer has lent his support to TTB Partners’ efforts to buy Playtech. Weizer noted that the discussions are promising, but the completion of the acquisition is still questionable. The offer has not been made, and the terms have not been negotiated. TTB and Playtech have both stated that negotiations are proceeding in a constructive manner, but no additional information is available since the parties want to maintain confidentiality.

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