Symplify signs four-year partnership with online casino brand PlayStar 

Symplify signs four-year partnership with online casino brand PlayStar 

A four-year partnership agreement has been inked by Symplify with the online casino operator PlayStar, which is located in the United States. This will allow Symplify to integrate into the communications, retention, and conversion tactics that PlayStar employs across its real-money casino brands.

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Playstar Casino expects to launch in New Jersey

PlayStar’s online gaming platform to benefit from Symplify 

As an output of the agreement reached between the two firms, PlayStar will make use of the Onpage AI that Symplify provides. PlayStar will be able to provide its customers a more personalised and tailored online experience that is based on machine learning as a result of this development. 

PlayStar’s capacity to thoroughly grasp behavioral patterns will be essential to the company’s success, since this will allow it to continually give high-quality entertainment to its customers. Both organizations, as a result of their relationship with Symplify, will have improved capabilities to communicate with the gamers who use their services and will be able to provide those gamers a gaming experience that is more customized, thrilling, and risk-free. 

PlayStar is going to leverage Symplify’s campaign and journey builder in order to boost development in the regulated market in the United States. This is in addition to the things that have already been discussed.

Press Release Statements

According to Symplify, responsible gaming is at the “heart of the company and the modules,” which may be accessed by using its artificial intelligence. The business enterprise is of the opinion that this will actively boost the capabilities of monitoring activities and identifying those individuals who misuse the system. The AI solution that is provided by Symplify will also assist the company in optimizing its marketing expenditures and cultivating the feelings of its customers, which will lead to an increase in the customer’s lifetime value. Symplify will do this by using the data that is collected from the customers.

Robert Kimber, the Chief Executive Officer of Symplify, said in a press release that the company’s artificial intelligence (AI) and customer relationship management (CRM) services are designed to help Symplify’s partners in cultivating meaningful and long-lasting relationships with customers. PlayStar is in a position to drive growth after making its debut within the booming igaming sector in the United States. They are able to do this by combining the user-friendliness of their software with their extensive knowledge of the industry. 

This has put them in a position where they can drive growth. PlayStar is the newest customer to join Symplify’s portfolio of igaming CRM clients, which already includes companies such as William Hill, LeoVegas, Betsson, Mr. Green, and MegaRush, mention a few. PlayStar is the newest addition to the portfolio. PlayStar is coming on board at a time when Symplify’s portfolio is expanding at a fast pace.

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About Lou De Aguila

Lou Ramon Aguila is a contributor for Golden Casino News. He has a degree in BSBA Legal Management with great interest in high-profile legal cases involving sports personalities. An ultimate sports junkie, he covers just about everything in the sporting world with an emphasis on the NBA, NFL, and MLB. In his past time, Lou loves to read manga, watch anime and critique pro-wrestling matches.