Ohio Regulatory Agency: DraftKings Violated the Rules of Advertising

Ohio Regulatory Agency: DraftKings Violated the Rules of Advertising

DraftKings

Just before the launch of the sports betting market in Ohio, the gambling regulator in the state issued a warning that one operator may be facing a fine over alleged breaches of marketing rules. 

This occurred just before the market was opened to the public.

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Ohio Regulator Claims DraftKings Breached Advertising Rules

On Friday, the Ohio Casino Control Commission (OCCC), which is the regulatory agency in charge of gaming activities in the state, made the announcement that it intends to pursue administrative action against DraftKings.

DraftKings May Be Required to Pay a Penalty of $350,000

The regulator asserted that the operator of the sports betting business had violated the state’s rules regarding the advertising of sports gaming. 

According to a statement that the OCCC distributed, DraftKings successfully concluded its advertising campaign in the month of November. 

During the course of the campaign, the regulatory body asserted that the operator had distributed promotional materials to roughly 2,50 receivers who were less than 21 years old. The watchdog organization for gambling emphasized that it is against the law for sports betting companies to target or promote to those who are under the age of 21 in accordance with the restrictions that are now in place.

Encouraging to Develop Policies and Procedures in Advertising Contents

The OCCC strongly encouraged DraftKings to develop policies and procedures that would ensure no underage minors would be exposed to any form of advertising content. 

In addition to these new measures, the regulator did not rule out the potential of fining the operator a total of three hundred and fifty thousand dollars. The operator has the right to a hearing in the event that a violation is alleged to have been committed by the operator. 

In addition to this, the Ohio gaming regulator has stated that it will hold a public meeting to discuss DraftKings before deciding what actions to take against the company. In the event that the OCCC decides to levy a fine, the money collected from it will be transferred to the Sports Gaming Revenue Fund of the state.

The Watchdog Over Gambling Industries Disapproves of the Numerous Violations

The executive director of the OCCC, Matthew Schuler, issued a statement in which he commented on the fact that the Commission has created clear guidelines regarding the advertising of sports gaming. In the same breath, he stated that the OCCC is disheartened to observe violations of the norms.

On Sunday, major industry players such as DraftKings began offering their services in Ohio, which coincided with the launch of the state’s regulated sports betting market. 

This event marked the beginning of the market in the state. In addition to DraftKings, a number of other prominent operators including FanDuel, Caesars, and BetMGM have also launched their services in the state of Ohio.

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About Lou De Aguila

Lou Aguila is a news and feature writer for Golden Casino News. For over a decade, Lou has published news and featured articles for some of the most reputable sports betting and online casino sites in the world, including BetNow.UK, VegasOdds, and BWin. Apart from being a hardcore live casino punter, he also covers sports stories in North American leagues from time to time.