After a successful year in 2022, Flexia Payments plans to keep expanding around the world and take the lead in developing cashless gaming solutions.
Flexia is a financial technology business that provides cashless solutions for the expanding gaming sector all over the world. Partner operators receive a distinct competitive edge as a result of the fact that the one-of-a-kind solutions offered by the company may be included in casino management system (CMS) platforms.
In a recent interview for CDC Gaming Reports, Flexia’s president, Scott Walker, and the company’s CEO, Craig Libson, discussed the company’s future objectives and the expansion of cashless solutions. They offered some insightful commentary on these topics.
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Cashless transactions hold a significant amount of expansion potential
Walker shared the information that around one percent of casinos in the United States do not accept cash payments. Since Flexia is a company that specializes in precisely this kind of solution, he believes that this creates a one-of-a-kind chance for the company to expand its business. In addition, Walker forecast that cashless methods are unquestionably going to become more widespread this year, which is relevant because his prediction came true.
Libson went on to say that, for the entirety of 2022, Flexia has been working to grow its commercial ties with CMS platforms and assist them in integrating the main software of the company. He stated that this particular strategic process has already been finished, which indicates that it is now anticipated that Flexia’s technology will reach additional casinos.
Using Content Management System Platforms Instead of Engaging in Competition
Combining the industry-leading Wallet as a Service technology developed by the company with a content management system (CMS) product results in exceptional cashless capabilities for casino operators. Libson made the point that despite the complexity of cashless technology, the procedure is made easier by the software that Flexia provides. He drew attention to the fact that there is “onboarding,” “compliance,” “integration,” “branding,” and “access to data.” Libson noted at the same time that Flexia’s Wallet as a Service solution integrates such efforts, which ultimately are to the operators’ benefit.
A More Collaborative Approach to the Market
Libson claims that Flexia has experienced transformations in the direction of “a more collaborative approach to the market.” He said that it seemed like the company used to fight with CMS platforms, but Flexia has changed its strategy and now focuses on bringing benefits to the platforms and giving them more power through technology.
According to Libson, it is considerably simpler to tailor a solution in conjunction with these gambling platforms as opposed to being in competition with them. What makes this situation exceptional is that Flexia does not insist on being the one and only answer, but rather places its primary emphasis on providing the very finest service. According to Libson, this makes it possible for gambling platforms to choose the solution that is most suited to their requirements. Deals are already in place between Flexia and industry-leading CMS suppliers like Win Systems and Aristocrat, to name just a couple of examples. Despite this, the company is always looking to add new partners to its roster, and it has ambitious expansion goals for 2023.
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