Affilka by Softswiss adds BC.Games to affiliate marketing program portfolio

Affilka by Softswiss adds BC.Games to affiliate marketing program portfolio

Affilka, an affiliate management software of Softswiss, announced on Friday, Nov. 5, the launch of its affiliate platform on BC. Game. The said platform will run the latter’s affiliate marketing program, BC. Game Partner Program.

Afflika – BC.Game Partnership

Softswiss has added BC. Game to its ever-growing portfolio of partners that entrust Affilka’s affiliate marketing platform to expand and promote their businesses. Currently, the said platform maintains partnerships with over 100 iGaming companies from different markets and gaming sectors.  

Moreover, launching BC. Game’s affiliate program on the Afflika platform builds on the team-up BC. Game and Softswiss formed in 2020. The contract centered on BC. Games integrating real-money content from more than 170 suppliers via Softswiss game aggregation. The former has also expressed its interest in adding Softswiss sportsbook to its current offerings.

Softswiss launches Affilka to provide convenient tools and solutions for operator’s business promotion. The marketing affiliate platform aims to become a one-size-fits-all solution for companies launching an affiliate program campaign. It covers all the features required for an affiliate program launch and maintenance. From flexible commission constructor to built-in payment processing, Afflika possesses many strong components an operator would want from an affiliate marketing platform.

Quotes from the Press Release

Anastasia Borovaya, the product owner of Affilka, added: “I’m delighted that a large and well-known brand such as BC.Game chooses Softswiss products for their development. Affilka was the perfect introduction to Softswiss products and paved the way for BC.Game to further explore the product ecosystem. 

“Our team will convert BC.Game’s trust into the highest level of service and a professional approach to the tasks at hand. 

“It’s always a pleasure to work with clients who know what they want. I’m sure we’ll complement each other perfectly. Welcome to our big family.”

Chris Butler, head of operations at BC.Game, added: “We had our own affiliate system that we built ourselves and it was great for players and friend to friend referrals.”

“However, I knew we needed something that was geared towards the professional igaming affiliates and was packed with the features that are necessary for our partners to run and manage successful campaigns. 

“I did many demos with other affiliate software providers and platforms. Affilka stood out to me as the best. It was an easy decision to make.”


About Lou De Aguila

Lou Aguila is a news and feature writer for Golden Casino News. For over a decade, Lou has published news and featured articles for some of the most reputable sports betting and online casino sites in the world, including BetNow.UK, VegasOdds, and BWin. Apart from being a hardcore live casino punter, he also covers sports stories in North American leagues from time to time.