Relax Gaming has partnered with Peter & Sons, an iGaming products provider, and developer, with the latter now joining the Silver Bullet platform. Relax Gaming is an online casino content supplier for the industry, generating games in-house and leveraging its robust aggregation iGaming platform to distribute content such as video slots, promotional tools, and other games from other developers to corporate customers.

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Peter & Sons Discovers New Approach to Players

Peter & Sons was founded in 2019 and has swiftly earned notoriety in the industry, allowing the studio to position itself more favorably with other partners in the iGaming industry. The most recent partnership validates the product and portfolio of both companies. Through the Silver Bullet relationship, Peter & Sons will have access to a variety of tier-one operators, allowing the developer to swiftly increase its potential audience and promote its games to new players. Peter & Sons is the most recent company to join Relax Gaming in recent months, after GAN, Four Leaf Gaming, and Blue Guru.

Commenting on this achievement, Simon Hammon, CEO of Relax Gaming, said that Peter & Sons’ reputation in the industry was unquestionable. It is a huge pleasure to add their titles to Relax’s ever-expanding platform portfolio, since it is one of the most prestigious studios. Yann Bautista Wiberg, business development manager and co-founder of Peter & Sons, said that the team is equally happy to be a part of the Silver Bullet program. Wiberg said that the studio’s games have been a big success with gamers so far, and Peter & Sons is eager to demonstrate this to new audiences.

Providing Online Casino Content for the Entire Market

Relax Gaming is an industry-leading aggregator of iGaming content. The organization offers more than 4,000 online casinos from a disparate group of suppliers eager to collaborate in order to reach the largest potential audience. Many tiny studios may now go head-to-head with more established rivals as a result of aggregators altering the game. Earlier in July, Hammon assumed the position of chief executive officer of Relax Gaming after an internal reorganization. In June, the business added Apparat Gaming to its roster of accessible providers for the iGaming market.

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